Lomo Launches London Store

In the early 1990s a group of students discovered a small Russian camera- the Lomo Kompakt Automat, and brought this new style of artistic experimental photography out of the Vienna underground to become an international socio-cultural movement. Now with over 500, 000 active members across the world, London will be the next city to welcome the first Lomography Gallery Store on September 11th. The store will encompass all things analogue as well as being home various Workshops, parties, music, collaborations and exhibitions. Located in Newburgh Quarter just off Carnaby Street; The Lomography Gallery Store boasts to be the best place in all of the UK to get your hands on the full range of Lomographic products as well as holding the largest permanent "Lomowall" in the UK with thousands of hand-picked Lomographs. "The lomography ideology has always been to take as many lomographs as possible and then having them developed as cheaply as possible. The result being a flood of authentic, colourful, off-the-wall and unfamiliar snapshots that encompasses an interactive, social, cultural, vivid, blurred and crazy way of life, and we hope that is represented in the new store." in dazed